Traditionally, companies have made major announcements before or after the close of trading so that all interested investors and analysts are apprised of the news before trading resumes in their stocks.
There's nothing that could get me interested in Hollywood again. And, increasingly, there's nothing that could get me interested in the American comics industry again.
Even among those who I would not count as 'friends,' I have met many people online who have simply commented on my work or are interested by what I do.
I think most people are interested in our origins; once we understand, it might be easier to become the people we'd like to be. Or, better, become the people we think we already are.