I think there is a real thing going on where writers are feeling more liberated to write with a big canvas because of a demonstrable, continued appetite for long-form storytelling.
People often assume that the same approach will work for everyone, that the same habits will work for everyone, and that everyone has the same aptitude and appetite for forming habits, but from my observation, that's not true.
Anything that's secret, clandestine, loaded with such a supercargo of speculation, misinformation, disinformation and, for that matter, accurate revelations, creates an appetite.
I think people have an appetite for VR at $200, $300, $400. It's something so new and improves so quickly, people do have an appetite to buy that. If people are getting a new VR headset every two or three years that's incredibly improved, you want to go do that.