Quotes from Howard Schultz


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Companies should not have a singular view of profitability. There needs to be a balance between commerce and social responsibility... The companies that are authentic about it will wind up as the companies that make more money.


There's an energy and excitement when you're building a company. You have so much tail wind. You're planting new seeds. But it's also scary, because there's no safety net.


I'm not losing any sleep over Dunkin Donuts.


At an early age, my mother gave me this feeling that anything is possible, and I believe that.


You walk into a retail store, whatever it is, and if there's a sense of entertainment and excitement and electricity, you wanna be there.


I was born on the other side of the tracks, in public housing in Brooklyn, New York. My dad never made more than $20,000 a year, and I grew up in a family that lost health insurance. So I was scarred at a young age with understanding what it was like to watch my parents lose access to the American dream.


On balance, I am a supporter of the minimum wage going up. We've got to be very careful what we wish for because some employers - and there could be a lot of them - will be scared away from hiring new people or creating incremental hours for part-time people as a result of that wage going up.


Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.


In life, you can blame a lot of people and you can wallow in self-pity, or you can pick yourself up and say, 'Listen, I have to be responsible for myself.'


You can't build any kind of organization if you're not going to surround yourself with people who have experience and skill base beyond your own.


I can't imagine a day without coffee. I can't imagine!


When you're surrounded by people who share a passionate commitment around a common purpose, anything is possible.


Certainly the caffeine in coffee, whether it's Starbucks or generic coffee, is somewhat of a stimulant. But if you drink it in moderation, which I think four or five cups a day is, you're fine.


Starbucks represents something beyond a cup of coffee.


I think the currency of leadership is transparency. You've got to be truthful. I don't think you should be vulnerable every day, but there are moments where you've got to share your soul and conscience with people and show them who you are, and not be afraid of it.


Starbucks is in my blood. It is such a part of me that letting it unravel simply was not an option.


I think if you're an entrepreneur, you've got to dream big and then dream bigger.


Starbucks has changed the rules of engagement for the music industry.


Cutting prices or putting things on sale is not sustainable business strategy.


I was taken by the power that savoring a simple cup of coffee can have to connect people and create community.