The message of 'Zomb-B' is that you have to listen to your own heart and head and question everything. Question stereotypes and the way the world seems or is being presented. Some of the people we should be most concerned about, dangerous right-wing bigots, sound convincing and reasonable.
My books always focus on the response of the characters to extreme events. As dark as they get, they are ultimately positive, uplifting books about children who take control of their lives and overcome great adversaries. I think that is why they have been so popular.
Many people think that it is important to have a title before you begin writing the book, but I think you should never sit around waiting for the right title to strike before you start writing. Crack on with the story, put in the hard work, and the title will come eventually.
I grew up on all sorts of horror - Hammer Horror and Vincent Price's 'Theatre Of Blood.' I loved the hidden, scary layers, but there wasn't that much around for youngsters in terms of horror books. I can remember reading Stephen King's 'Salem's Lot' and 'Cujo,' but I thought there should be more for teenaged horror fans.
I always loved horror, but I read all sorts of books. My favourite as a child was 'The Secret Garden' which has a big influence on Lord Loss, believe it or not!
All reading should be pleasurable! I don't like people who keep reeling out the 'books are so important' line. First and foremost, reading is about entertainment, the same as movies, video games and music.
I wanted to write about racism and xenophobia in 21st Century England and Ireland, but I wanted to do it in an exciting way so that I could reach more readers. Zombies seemed like a good way to do that.
I think sometimes parents and teachers can push children away from reading by telling them it's something they must do, the same way they must eat their greens and must pass their exams in school. Poppycock! Read or don't read - that's your call.
Every generation likes to think that children don't read as much as they used to when they were young! You listen to some adults saying they were going around reading 'Ulysses' when they were seven or eight! I think children are voracious readers if you give them the right books and if you make those books accessible to them.