I can just let my curiosity wander unleashed.

- James C. Collins

Companies that change best over time know first and foremost what should not change.

- James C. Collins

I am completely Socratic.

- James C. Collins

If I'm going really, really fast, I can do a page of finished text a day, on average.

- James C. Collins

Just because a company falls doesn't invalidate what we can learn by studying that company when it was at its historical best.

- James C. Collins

Not every financial company toppled during the 2008 crisis, and some seized the opportunity to take advantage of weaker competitors in the midst of the tumult.

- James C. Collins