Before the 21st century, stories became popular because people talked about them in other publications or shared magazine and newspaper clippings with friends.
I got the writing bug in the fourth grade when a poem of mine was published in the school newspaper. Music criticism came a little later, when I was in high school.
What keeps me up at night? Waking up to a scoop at another newspaper or on TV. I'm probably competitive, almost too much so. I will stay up till the Web sites at night roll over. And if they don't roll over, I'll stay up until it's done. I'll wake up at the crack of dawn, or in the middle of the night even, just to go and check and see.
It is the advertiser who provides the paper for the subscriber. It is not to be disputed, that the publisher of a newspaper in this country, without a very exhaustive advertising support, would receive less reward for his labor than the humblest mechanic.