People recognize intellectual property the same way they recognize real estate. People understand what property is. But it's a new kind of property, and so the understanding uses new control surfaces. It uses a new way of defining the property.
Sundance is going to be a defining moment in my life. But the unfortunate thing about Sundance is, when you have a film there, you can't have the opportunity to see other films.
But tending machinery was one thing; defining what we were trying to do and why we were doing it, and developing ways to measure how well the job was done - this was something else again.
