It was very early, and we were still like beta or alpha stage, and so we started receiving a ton of download. The server became overloaded, and that's when I realized that this had a huge market.
Pharrell is a person who has influenced the world. I see myself in him, so I said, 'You're an alpha, and I'm an alpha, and I want to be able to express myself in every way, like you do.'
There's something we calculate called an alpha, and that's the stock's return that's independent, uncorrelated to the market. And the only way you really get a high alpha is for something to zig when the market zags.
I think beta males on an evolutionary basis are much more successful than the alpha males are. You don't hear much about us, but there's a lot more of us out there.
Normally, I have a lot of alpha readers on my books. These are people that, once I finish a novel, I let them look at it and give me a reader response.
Hedge fund managers charge so much more than mutual fund managers; alpha is even harder to come by. They end up selling a variety of things beyond mere outperformance.